How to A/B test your email marketing
You're tired. You’re burned out. You have a lot to worry about. This list pretty much describes everyone these days
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How to create an email marketing calendar
You're tired. You’re burned out. You have a lot to worry about. This list pretty much describes everyone these days
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5 excuses to ignore email marketing -- and why they are wrong
You're tired. You’re burned out. You have a lot to worry about. This list pretty much describes everyone these days
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Email marketing is here to stay.
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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Five types of customers you should remove from your email list
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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How to win back a customer through email
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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Rinse, repeat, revenue: how email templates are the key to scale
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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7 tricks for writing a killer plain text email
These days, very few emails actually come from a human. Companies of all sizes employ plain text emails in their automations to make personal connections with their customers and encourage conversations.
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Designing an effective customer feedback email (and a template to get you started)
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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Everything you need to know about AMP for email
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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Don't oversegment your subscriber list. Here's how.
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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The email flows every brand should have
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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How to think about email marketing during the COVID-19 crisis
Find the appropriate tone, content, and cadence for your email marketing program during the coronavirus (COVID-19) crisis.
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Buying a mattress based on email marketing
The world of DTC mattresses has exploded over the last few years. Numerous new players have entered the space by piggybacking on Casper's success, which is now leading to an IPO.
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