Bloomreach implementation
Migrate to Bloomreach without missing a beat
Upgrading to Bloomreach is your chance to rethink and refine your digital commerce strategy. With Scalero’s ESP migration expertise and Bloomreach’s robust marketing automation suite, we’ll help you create meaningful, personalized connections with your customers across every channel.
Proven process, better outcomes
Why migrate to Bloomreach with Scalero?
We’ve helped dozens of teams migrate to Bloomreach—streamlining setup, avoiding common roadblocks, and getting campaigns launched faster.
Not just migrating?
Warehouses
CDPs
APIs
Clean data integration
We’ll connect your warehouse or tools like Segment and make sure your data is clean, mapped, and ready to power campaigns.
Launch-ready
Built for marketers
Intuitive campaign building
We set up flexible workflows tailored to your customer journeys, so your team can launch without relying on devs.
Data-aware
Built for scale
Dynamic segmentation
We’ll help you create real-time, behavior-based segments that unlock smarter personalization across channels.
Jinja
Dynamic content
Personalized content
We use Jinja to build dynamic templates that feel human and scale effortlessly across your audience.
How it works
Assessment & planning
We align with your goals, identify your e-commerce priorities, and map out a detailed migration plan.
Data migration (optional)
Our team can securely migrate your data to Bloomreach’s platform. Or you can handle this step in-house.
Template & automation setup
We configure your new Bloomreach suite to your liking and redesign or rebuild your templates and automations.
Testing & optimization
Every feature—emails, journeys, search, and content—is tested for accuracy and performance.
Launch & ongoing support
We oversee your go-live process and provide ongoing support while you get more familiar with Bloomreach.
What does pricing look like?
Every migration is different, so we don’t do one-size-fits-all pricing. Here’s what we’ll look at to give you an accurate estimate:
Your package
Your current platform
Are you switching from Salesforce Marketing Cloud, Braze, Iterable, or another tool?
Your future setup
What features or integrations will Bloomreach connect to in your ecosystem?
The size of your list
How many customers and SKUs are we migrating over?
Workflows to transfer
How many email journeys, automations, or search setups need to be rebuilt?
Email templates in the mix
How much content needs to be migrated or recreated in Bloomreach?
We’ll use this information to create a clear, transparent quote that fits your goals and timeline.
FAQ
How long does the migration take?
The timeline varies based on the complexity of your current setup, the volume of data, and the features you want to implement. We’ll provide a clear estimated timeline during the assessment phase.
Will there be downtime during the migration?
We prioritize having minimal to no downtime during the transition. Our process is designed to maintain continuity while migrating your data and campaigns to Bloomreach.
How do you ensure my data is safe during the migration?
Scalero prioritizes data security by following industry best practices for encryption, validation, and testing. Your data will be handled with care to ensure it remains accurate and secure throughout the process.
Can I handle some parts of the migration myself?
Yes, you’re free to handle some or all of the data migration process yourself. We’ll customize our approach to focus on the areas where you need the most support.
Can I keep using my current platform while the migration is happening?
Yes, we set up a parallel migration process so you can continue operating on your current platform while we work on transitioning your data and campaigns to Bloomreach.
What happens to my existing email templates and workflows?
Scalero will rebuild or adapt your current templates and workflows to fit into Bloomreach’s platform so that everything works just as well—if not better—on the new system.
Will I need to involve my IT team?
Bloomreach is designed for marketers, but some aspects of the migration may require IT involvement, especially for data integrations or custom APIs. But we always work efficiently with your team to minimize the burden on your internal resources.
What steps do you take to make sure the platform is set up properly?
We thoroughly test all features, including email campaigns, workflows, data flows, and integrations. This way, we ensure everything functions correctly and aligns with your goals before going live.
What if something goes wrong after launch?
Post-launch support is included in our process. We monitor performance and address any potential issues to make sure your migration is a success. Additionally, we offer monthly retainer packages to continue to work together after the migration.
What if something goes wrong after launch?
Post-launch support is included in our process. We monitor performance and address any potential issues to make sure your migration is a success. Additionally, we offer monthly retainer packages to continue to work together after the migration.
Do you provide training for my team on Bloomreach?
Yes, we can train your team to confidently navigate the new platform and take full advantage of Bloomreach’s capabilities.
Can you help us connect Bloomreach with other tools we use?
Yes. We can help integrate Bloomreach with your ecommerce platform, CRM, analytics tools, and data warehouse. Whether it's Shopify, Salesforce, or Segment, we’ll make sure everything syncs smoothly so your campaigns run on accurate, real-time data.