Give every marketer the data they need to personalize and automate the customer lifecycle
San Francisco, CA
Census is the leading Operational Analytics platform that uses Reverse ETL to sync your data warehouse with all your favorite apps, empowering action, automation, and trust with data for all your business teams. No custom scripts or engineering favors required.
About Census
Census turns data warehouses into a hub for business operations, empowering everyone with trustworthy and actionable data. Using Reverse ETL, data teams can validate and publish analytics directly into all their applications in real-time. Hundreds of companies like Canva, Figma, Loom, and Notion use Census to sync billions of records to empower their customer success, sales, and marketing teams. Census is backed by Andreessen Horowitz, Insight Partners, Sequoia, and Tiger Global.
Features
Security
Census follows industry-leading standards while syncing your data from your warehouse to all of your apps.
Observability
Provide an entire set of warehouse-centric observability capabilities that ensure data quality for reverse ETL.
Enrichment
Build the most complete Customer 360 profiles that combine first- and third-party data in one source of truth, the data warehouse.
Scalero loves working with clients that use Census because it unlocks seemingly infinite opportunities for lifecycle campaigns without the need for looping in your developers. Knowing that a client has invested in organizing its data and using a powerful and flexible reverse ETL tool, Scalero can build relevant and personalized lifecycle campaigns every time.
What we love about Census
A powerful visual segment builder to create and update ad or email audiences in a single place.
One single platform to sync trusted data to all your marketing tools with or without SQL.
70+ integrations with tools like Facebook Ads, Google Analytics, Klaviyo, Shopify, and Mixpanel.
